Acentra Health Strengthens Brand with Appointment of Heather Adamson as Senior Vice President of Marketing

Heather Adamson has recently been appointed senior vice president of marketing at Acentra Health. In her new role, she will be responsible for developing and executing a marketing strategy, as well as creating a data-driven framework to support brand, content, digital and product marketing initiatives.

Adamson’s appointment is seen as a key move in strengthening the brand’s position in the market. Kelli Loeffler, chief growth officer and executive vice president at Acentra Health, expressed confidence in Adamson’s abilities, noting her successful track record in helping companies improve their brand image and achieve growth goals.

With over 20 years of experience in healthcare and technology marketing, Adamson has a proven ability to lead teams in achieving brand and business growth. Prior to joining Acentra Health, she held leadership positions at companies such as Integra Connect and IBM, where she played instrumental roles in branding, communications and marketing. Her experience includes overseeing demand generation campaigns, content and digital marketing, thought leadership efforts and executive visibility strategies.

Adamson brings a wealth of industry knowledge to her new role at Acentra Health. The company is known for its innovations in healthcare technology and clinical services and is poised for significant growth in both existing clients and new markets. Adamson is excited about the opportunity to work with the company’s leadership