ITV has announced that Simon Farnsworth, Chief Technologies Officer (CTO) of News UK, will join the corporation as its new CTO. In his new part, Farnsworth will be accountable for top ITV’s group technologies approach and overseeing infrastructure, technologies architecture and innovation as aspect of the company’s digital transformation. He will also sit on the board of directors and report to Chief Economic Officer Chris Kennedy. Farnsworth has a confirmed track record of building technologies approaches and delivering technologies innovation, getting previously held positions at Warner Bros. Discovery and News UK. His appointment is observed as essential to ITV’s ongoing approach and business enterprise objectives, specifically in light of the accomplishment of ITVX and Planet V, the company’s programmatic video marketing platform. ITV chief executive Carolyn McCall expressed her excitement at Farnsworth’s appointment and the prospective for additional improvement in this region.