According to Net-a-Porter’s director of marketing Libby Page, demand for leather bags has increased by 300% in the past month. This trend represents a move towards more utilitarian-style XL bags, as consumers seek practicality and durability in their everyday carry-ons.
As luxury bags continue to grow in popularity, it’s important to consider their role in the market. Fflur Roberts, head of luxury goods at Euromonitor International, believes that luxury bags serve a practical purpose and are also seen as aspirational products. This makes them attractive to those with a hybrid lifestyle who need a versatile bag that can be used for both work and leisure activities.
Gabriel Rilka, founder of Break Archive, a luxury fashion resale platform, has also noticed an increase in demand for larger bags. It emphasizes the desire for practicality and utility over the constant microtrends seen on social media. Many people are looking for a bag that can last a lifetime and be used every day for work or play.
The rise of luxury versions raises questions about their place in the market. While affordable bags like the $40 LL Bean are still popular, will high-end items maintain their popularity? Some argue that luxury bags serve a practical purpose and are also seen as aspirational products that appeal to those with a hybrid lifestyle who need versatility in their daily routines.
In conclusion, the demand for larger and more durable bags is on the rise as consumers seek practicality and utility over microtrends. While affordable options remain popular, high-end items like luxury bags may still maintain their appeal due to their versatility and aspirational qualities.
Overall, it seems that there is no clear answer to whether high-end items like luxury bags will maintain their popularity or not. However, one thing is certain: consumers are increasingly looking for functionality and durability when it comes to their everyday carry-on choices.