Simon Acumen, a new business imprint by Simon Element, has been launched with Richard Rhorer and Stephanie Hitchcock leading the team. Kimberly Meilun has also joined as an editor from Hachette Book Group’s PublicAffairs publishing house. The imprint aims to publish 15-20 books a year, focusing on helping readers navigate the ever-changing world of work.

The imprint’s debut title, Cryptomania by Andrew Chow, a tech reporter for Time, will be published on August 6. Other upcoming titles include works by authors such as Wharton Professor Matthew Bidwell, Pam Manfredo Curtis, John Richardson, Attia Qureshi, Dartmouth Professor Gail Ayala Taylor, and Jamie Trull. Simon & Schuster President and CEO Jonathan Karp expressed his enthusiasm for the imprint and emphasized the company’s commitment to being a leader in the business book category.

According to Richard Rhorer, this is the perfect time to launch a business-focused imprint given the rapid technological advances and cultural changes affecting the way we work. Readers are seeking guidance to achieve success and purpose in their professional lives, making the launch of Simon Acumen timely and relevant. The imprint will feature books by thought leaders, innovators, academics, journalists and others who blend theory and practice to offer fresh insights and practical advice to readers pursuing their professional goals.

By Samantha Johnson

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